Can We Make Performance
Tracking Of Outreach
Campaigns Easier?

Problem statement:

Tracking performance of outreach campaigns in the traditional manual is a tedious and time-consuming effort.

Key Issues:

• Reach and communication with potential voters/respondents is majorly manual
• Extensive reliance on door-to-door campaign
• Inefficient/no traceability of voter/respondent confidence in a particular candidate
• Inefficient/no mapping of physical surveys to digital ecosystem
• Non-technical workforce that is not able to handle advance system and digital tools

Objective:

To develop a platform that seamlessly tracks performance of outreach campaigns for a variety of stakeholders.

What We Did

• Developed a fully automated tool that allows digital/calling touchpoint with potential voters
• Integration of traditional modes of communication sms/calls with digital systems
• Easily configure/edit surveys, polls, and questionnaires.
• Easily assign roles in campaign teams and track performance of individual team members

Platform & TechStack